This was a branding project done for a law firm specializing in legal services for athletes. The purpose of this project was to provide the client with high quality elements to include in all branding materials. A clean and uniform look with various sports related elements was our end goal.
Game Plan Legal is a law firm dedicated to assisting athletes with legal issues. Their logo is a representation of a football helmet combined with company initials, "G" and "P". It's important for Game Plan Legal to visually represent their roots with strong sports-related elements to drive home their message. Elements with chalk-like qualities were also included in this project to resemble playbooks. These elements were used in marketing materials and documents essential to the client's visual representation of services.